Privacy Policy
Effective Date: May 1, 2026
Introduction
E & R Trailer Sales & Service Inc. (“E & R Trailer Sales,” “Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information of our customers and website visitors.
This Privacy Policy describes how we collect, use, maintain, protect, and disclose information collected through:
- Our website located at www.ertrailer.com
- Our eCommerce parts platform powered by OPTICAT
- Email and electronic communications
- In-store transactions at our Ohio locations
- Phone communications with our staff
By accessing or using our website, you agree to the terms of this Privacy Policy.
Information We Collect
We may collect the following types of information:
1. Personal Information You Provide
When you interact with us, we may collect:
- Name
- Company name (if applicable)
- Billing address
- Shipping address
- Email address
- Phone number
- Account information (for charge customers)
- Transaction information
- Order history
- Any information you provide through contact forms or email
At this time, purchases are completed through approved charge accounts or cash on delivery (COD). We do not store consumer credit card numbers directly on our servers.
2. Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address
- Browser type
- Device type
- Operating system
- Pages visited
- Time spent on pages
- Referral source
- Usage data
This information helps us improve our website and services.
Cookies and Tracking Technologies
Our website may use cookies and similar technologies to:
- Improve website functionality
- Remember preferences
- Analyze website traffic
- Support advertising efforts
You may disable cookies through your browser settings; however, some website features may not function properly.
Facebook Ads & Marketing
We may use advertising services such as Facebook/Meta Ads to promote our products and services.
These platforms may use cookies or tracking technologies to deliver targeted advertisements based on your interactions with our website.
We do not control third-party tracking technologies and encourage you to review the privacy policies of those platforms.
Email Marketing
If you provide your email address, we may send:
- Order confirmations
- Account-related communications
- Promotional offers
- Product updates
- Company news
You may opt out of promotional emails at any time by clicking the “unsubscribe” link in the email or contacting us at:
419-968-2115
Transactional emails related to purchases or account status may still be sent.
How We Use Your Information
We may use your information to:
- Process and fulfill orders
- Manage charge accounts
- Coordinate shipping within the United States
- Respond to customer service requests
- Improve website functionality
- Send promotional communications (if opted in)
- Prevent fraud and unauthorized transactions
- Comply with legal obligations
Sharing of Information
We do not sell your personal information.
We may share information with:
- Service providers assisting in website hosting, catalog services (including OPTICAT), or email communications
- Shipping providers to fulfill orders
- Advertising platforms for marketing purposes
- Law enforcement or government authorities when required by law
- Successors in the event of a merger, sale, or business transfer
All service providers are required to protect your information and use it only for business purposes.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information.
However, no method of internet transmission or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
Data Retention
We retain personal information:
- As long as necessary to fulfill business purposes
- To comply with legal obligations
- To resolve disputes
- To enforce agreements
Children’s Privacy
Our website and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13.
If we learn that we have collected such information, we will delete it promptly.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.
California Privacy Rights
Although we operate primarily in Ohio and ship only within the United States, California residents may have additional rights under California law.
California residents may request:
- Access to personal information collected
- Deletion of personal information (subject to legal exceptions)
- Information regarding categories of data collected and shared
To make a request, please contact:
419-968-2115
We will respond within a reasonable timeframe and may require identity verification.
We do not sell personal information.
Your Choices
You may:
- Opt out of marketing emails
- Disable cookies in your browser
- Request updates or corrections to your information
- Request account deletion (subject to legal obligations)
Business Transfers
In the event of a merger, acquisition, restructuring, or sale of assets, customer information may be transferred as part of the business assets.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated Effective Date.
Continued use of our website after changes constitutes acceptance of those changes.
Contact Information
E & R Trailer Sales & Service Inc.
20186 Lincoln Hwy
Middle Point, OH 45863
1717 Findlay Rd
Lima, OH 45801
419-968-2115
20186 Lincoln Hwy, Middle Point, OH 45863
Send us an email